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Get to Know: Steffan Tubbs from 850KOA, Colorado Public Television

5/26/2014

We are so thankful to be able to feature the talented Steffan Tubbs from 850 KOA today for our “Get to Know” Colorado celebrity feature. You can listen to Steffan Tubbs on 850 KOA weekday mornings as he delivers the news from 5 a.m.-10 a.m. He also hosts the community affairs program “Studio 12” on Colorado Public Television, which is part of PBS Denver.

On this Memorial Day, you'd be hard pressed to find another reporter in Colorado who has dedicated more of his life to our troops and military as Steffan has—he’s even the author of “Life, Liberty and Resilience: A Man’s War on Three Fronts.”

In fact, in 2010 and 2012, Steffan was able to bring WWII veterans back to the island of Iwo Jima. In 2011, he traveled with WWII vets to Normandy, France to commemorate the D-Day anniversary –and many times he’s been to Hawaii with Pearl Harbor survivors.

Without a doubt, Steffan Tubbs is an incredible man, an outstanding reporter, a dedicated father, a doting husband and a great friend to many retired military veteran.

Steffan took some time to give Colorado Media Network 15 facts about himself that you can read right now!

1. I'm a San Diego native and went to San Diego High School in downtown, the alma mater of actor Gregory Peck. I graduated from Cal Poly, San Luis Obispo with a degree in Journalism in 1992.

2. I love to travel... a dedicated flier on United Airlines. Three flights I will never forget - Denver to Oklahoma City (for the OKC bombing) April 19, 1995; LA to Denver (for Columbine) April 20, 1999; and LA to New York City (for 9/11) September 16, 2001.

3. In 2000, I anchored ABC's "World News This Morning" from New York several times, and sat in Peter Jennings' anchor chair.

4. My sons are my life. Ryan is 13 and Nathan is 11.

5. I'm a crazed, dedicated San Diego Chargers and Padres fan... thus have been disappointed most of my life.

6. If I had one meal left, it would be a sushi and sashimi platter.

7. I've been blessed to know I wanted a career in journalism since I was about ten years old.

8. Some of my best friends are WWII veterans, most between 88-92 years old.

9. I was a cat person my entire life, until we rescued Duke last year. He's a six-year old beagle from the Denver Dumb Friends League. I may never own a cat again.

10. My favorite group is Electric Light Orchestra... AC/DC is a close second.

11. My first big interview was via telephone with Bob Hope. I was so nervous, I think I sounded like a fool, but he was extremely kind and generous with his time.

12. I love producing documentaries. My first, "Life, Liberty & Resilience" was also a book. My current film in production is titled "Droughtland" which focuses on the devastating SE Colorado drought. More on at both www.steffantubbs.com and www.droughtland.com

13. Maui is about my favorite place on earth.

14. I was embedded with U.S. troops in Iraq in 2006 and 2010.

15. I close Colorado's Morning News on 850 KOA every day with a simple message: "Remember Our Troops."

Steffan Tubbs is one busy guy. Between both of his media gigs, to being a father and traveling across the world with WWII veterans, it can be difficult to pitch stories and get his attention.

Hire Colorado Media Network LLC for your public relations, marketing and digital needs and we'll handle all the pitching for you! Take a look at all of our services and then fill out the quick form below and one of our staffers will reach out to you immediately.

Happy Memorial Day from all of us here at Colorado Media Network LLC!

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Growing Your Twitter Following for Business

5/24/2014

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Written by Erica Boniface

I was scrolling through my Facebook newsfeed the other day and couldn’t help but chuckle at a headline The Onion posted: “Guy with 10,000 Tweets, 15 Followers About Ready to Hang It.”

It’s one of those things about Twitter. You feel like the more you Tweet and hashtag like crazy, eventually you’ll grow more followers, right? Well, sort of. It really depends on the type of content you’re posting—for Twitter, we like to think of it as quality over quantity. But when you have a handle on quality content, then Tweet as much as you want.

Although great grandma Ethel may love to know what you’re eating and watching on TV, the general public doesn’t give a damn. Sorry to break the news to you.

What’s interesting though, we came across a recent article on the very credible site, Forbes.com with a catching headline: How to Dramatically Increase your Twitter Following.

Here’s a quick except from the article where the author discusses Tweeting. A lot:

“Studies have shown that the more you Tweet, the more followers you’re likely to have (users who have written under 1000 tweets typically have fewer than 100 followers, while those who have tweeted more than 10,000 times usually have followings of between 1000-5000 people).

That initial immersion will pay off in terms of “market research,” as well: you’ll sharpen your editorial voice, get more comfortable with the medium and its quirks (hashtags, @ replies, and more), and learn the types of content that appeal to and engage your followers."

We hate to disagree with Forbes, but regardless of what the studies say, the one rule of success you learned the first day of business school: Know what your customers want.

Well, why wouldn’t that apply to Twitter, and other social media platforms for that matter? Would your potential customers want to see a picture of your whipped cream covered waffles? Well, maybe. If your business is a restaurant. But other than that, if it has no business with your business…then don’t Tweet it.

Bottom line: It does pay to have professionals manage your social media platforms. They know how to grow a larger following. They know what content your customers want. They know the ins and outs of the digital world. And you know what? You've already found the pros to take charge and help garner a larger network online.

Fill out the quick form below and one of our social media experts will get back to you in a jiffy. And hey, we can even have a free consultation over those whipped cream covered waffles. They sound ah-mazing.

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Get to Know: Joanne Davidson, society editor at The Denver Post

5/19/2014

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When you talk about the “Who’s Who” of Denver, you better include The Denver Post’s society editor, Joanne Davidson. Trust us: If you’re from or live in Colorado, you either A] know Joanne personally or B] know someone who knows her.

Joanne gets invited to cover all the hot events and happenings around town—but her admiration and dedication for helping non-profits, charities and various organizations is truly remarkable. She cares. And when you read her column, you’ll see what we mean. She is one of the hardest working Colorado media members we know. Sure, it does help that she gets to cover some seriously fun and glitzy events.

Since Joanne is always busy writing about other people, businesses and organizations around town, we figured it’s time for someone to write about her!

Who is Joanne Davidson? Find out now—she filled out 15 fabulous moments and facts about herself exclusively for Colorado Media Network:

1. Had it not been for a computer error at the start of my senior year in high school, I might never have become a reporter. I'd signed up for study hall, but the computer assigned me to advanced journalism, which was the class that produced the student newspaper.

2. I may have been the three-time spelling champion from Forestville Union Elementary School, but I can't add two and two without a calculator or counting on my fingers and toes. My brother, though, could solve the most complicated math equation in his head but could barely spell his name.

3. I've ridden a horse three times and have been bucked off three times. No more!

4. My first car was a Plymouth Barricuda. (Don't judge! It was a gift)

5. I don't have a middle name.

6. My mother made all of my clothes until I was well into my 20s. She was an excellent seamstress, and everything I wore drew compliments. The talent didn't rub off ... the only "D" I ever received was in beginner's sewing.

7. My mother also was an excellent cook, but she wouldn't let anyone into her kitchen. So I didn't learn to cook until I shared an office with the food editor at the Contra Costa Times in Walnut Creek, Calif. The food editor's best friend was Marion Cunningham, who wrote the updated Fannie Farmer Cookbook and became a protege of James Beard, and chefs like Jeremiah Tower and Alice Waters were always dropping by. I did a lot of eavesdropping!

8. The nicest celebrity I have ever interviewed was Lawrence Welk.

9. On about my third job interview after graduating college, I could see that being able to use a camera was essential to landing a job at any newspaper other than, say, the San Francisco Chronicle or San Francisco Examiner. So I started saying I knew how to use one, thinking I'd have plenty of time to take a class before anyone hired me. First day on the job at a small suburban daily: major auto accident outside our office. It was around noon and our staff photographer was nowhere to be found. City editor tells me to grab a camera and get out there. So I did, but thank goodness the staff photographer showed up just as I was fumbling around, trying to figure out how to load film into one of those clunky old Leica box cameras we used to use. (Moral of the story: Never overstate your ability or talent).

10. I'm a total Bravo-holic. Love my Housewives, my Million Dollar Listings and the folks from Southern Charm. My husband refuses to watch these shows, so I have to wait 'til he's asleep and then watch 'em when they're run again very late at night.

11. I have a deathly fear of heights that began when my cousin talked me into riding the Ferris wheel at a county fair. Ferris wheels are pretty tame, but I was so scared that the ride had to be stopped so I could be let off.

12. I don't care much for flying, either.

13. When I was 8, I spied a pair of hair clippers in the bathroom of my grandmother's home and promptly used them to shave off my eyebrows. Much to my family's dismay!

14. I paid for my college education by working as an information operator for Pacific Telephone. To this day I will look up numbers in the phone book (or Google them) before I will call 411. Those operators have it rough!

15. I also was a waitress at a snack shop at a putt-putt golf course. I lasted one shift.

Working with Joanne Davidson is marvelous and she is completely professional. But for someone who literally gets invited to thousands upon thousands of events each year, it can be difficult to receive coverage unless you really catch her attention with an interesting story.

We are pros at public relations and finding story angles that interest the media. So do you need help growing your business and receiving publicity? Don't sweat it, we've got you covered. Take a gander at all of Colorado Media Network's services and fill out the quick form below and one of our staff members will reach out to you shortly.

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Social Media Tips: Best/Worst Times to Post

5/15/2014

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Photo: SurePayRoll.com

Social media is one of those tools you either love, hate or love to hate. When it comes to your business, it can be frustrating to say the least. Either you don’t have enough content to post frequently, you’re too busy with running your business day-to-day to remember to update your social media accounts or you just aren’t getting your online followers converted to clients.

It’s okay. You’re not alone. That’s why there are professionals who specialize in social media and increasing digital engagement, so you can stick to what you love—running your business. Colorado Media Network LLC reads, researches and stays ahead of the curve with the ever-evolving world of social media, so you don’t have to—because we love you.

Admit it: Even as an adult, you love books with pictures. Whether it’s a cookbook or reading your child a bedtime book, you still love looking at the pictures. That’s why we loved this article and infographic from SurePayRoll.com giving you handy pictures and tips on the best/worst times to post to various social media platforms including Facebook, Twitter, LinkedIn, Google+, Pinterest and Tumblr.

Read the full article from SurePayRoll.com on Best/Worst Times to Post now.

A key element to the article that is missing? Knowing your audience. You can read all the social media articles in the world, but if you don’t know your clients and your online audience, you’ll miss the boat.

That’s why it pays to have a professional help manage the day-to-day of your social media accounts. Colorado Media Network’s social media service is reasonably priced so you don’t have to break-the-bank managing your accounts. We’ll discover and research your audience and online followers to decide what time, content and platforms are best for your business.

Flip our social media guru Erica Boniface an e-mail at Erica@ColoradoMediaNetwork.com or fill out the form below. Let’s get started growing your business in 2014—and that includes buckling down on social media.

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Get to Know: Kevin Torres from 9NEWS-KUSA

5/13/2014

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9NEWS reporter Kevin Torres is proof that hard work and great storytelling pays off. Since 2009, he’s become a fixture on your TV screen during newscasts. Within five years, he’s quickly become one of 9NEWS-KUSA’s top reporters due to his work ethic, talent to tell a great story through the lens of a camera and ability to shoot, edit and package his own news segments himself. Kevin is a one-man band—whatever you like to call it “backpack journalist” or “multimedia journalist”—let’s just say, he is an extremely valuable asset to the news team at 9NEWS-KUSA.

Kevin is our featured “Get to Know” Colorado celebrity this week and we couldn’t be happier. He’s someone you definitely should know, especially on the PR side of things. If anyone should tell your story, it should be Kevin. He has an eye to detail and a way of making people comfortable who aren’t use to being on camera.

Kevin is just a stand-up guy. When he’s not on TV, he is usually exploring our beautiful state or visiting his family in New York. When you meet him, he’ll probably even take out his smart phone to brag about his adorably cute nephews.

Below are 15 fantastic facts about Kevin Torres that you need to know:

1. I’m deathly afraid of whales. Doesn’t matter which kind of whale it is, I’m terrified. A few years back my friends tried helping me defeat this fear by going on a whale watch off of Cape Cod. We came across a few humpback whales. I was scared out of my mind.

2. The food I always eat when I’m nervous is peanut butter and jelly sandwiches. I’m not sure why, but it brings me a sense of comfort.

3. I love horror films. The scarier, the better. My friends and I get together most weeks for ‘scary movie nights.' No other genre of film entertains me as much as ‘horror’.

4. My middle name is Leslie. Don’t make fun of me.

5. I have an older sister and two younger half-brothers.

6. In 1995 I had a serious skiing injury. I slammed in to a barrel of metal pipes while crossing between two hills (why there was a barrel of metal pipes in between is beyond me). I couldn’t walk for nearly a month. Since then I pretty much haven’t skied.

7. I’m a huge sci-fi geek. Anything involving the unexplained interests me.

8. I love dogs, but I’m more of a cat person. Although, one day I hope to adopt a pug and name him ‘Jabba’ after Jabba the Hutt.

9. In the last five years at 9NEWS I’ve visited every corner of Colorado (nearly 80% of the state).

10. I know absolutely nothing about sports, but I’ve won one of the most prestigious journalism awards (an Edward R. Murrow Award) for Sports Reporting. I’ve also been nominated for an Emmy Award for Sports Reporting. Go figure.

11. My favorite cartoon character is Donald Duck. I used to have a huge Donald Duck collection on my desk at work.

12. I can do an amazing Gollum impression from Lord of the Rings.

13. 9NEWS anchor Kyle Clark and I grew up in the same general area of Central New York. Prior to working at 9NEWS, Kyle’s wife and I worked together at WSYR in Syracuse, New York. The first time I met Kyle was in Syracuse when a few of us went out for drinks to celebrate Kyle’s new job at KUSA. Crazy how small our world is.

14. I’m half Puerto Rican and half Polish, which makes me PoloRican.

15. I’m a short fella. I’m only 5’6”.

Visit www.kevintorres.com for more information on him. You can also follow Kevin on Facebook or Twitter @kevinltorres.

Kevin Torres gave his professional advice to companies/businesses looking to pitch stories: Don’t send the same generic pitch to every reporter working in the same newsroom. Most times we will immediately write you off. Study our viewers – pitch a story they would want to see.

Hire Colorado Media Network for your PR, and we'll help you find a hook that will intrigue Kevin and his colleagues. Just fill out the quick form below and one of our staff members will contact you:

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Kirk Montgomery: Colorado Top 10 List

5/10/2014

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This is a tough one for me to write. Back in the day, I don’t think I would have ever admitted it (you know, being a young journalist striving to become somebody and all), but I always looked up to 9NEWS anchor Kirk Montgomery. Today, I call him my friend.

Growing up in Colorado, not too many people I know have made it on TV and it was a dream come true when I landed a job at 9NEWS in 2008. I was launching Denver’s newest entertainment hub—you may remember a little website called Metromix.com—which meant I had to work closely with Kirk to cover all things entertainment in Denver and Colorado. I was only 23 years old at the time and I sometimes couldn’t believe that I actually already accomplished my dream job.

Working with Kirk Montgomery was an endless up and down rollercoaster. Mainly because he is so incredibly passionate about his job. Each news segment had to be perfection—he owed that to his fans and viewers. And since I was fairly new in the biz, I looked to him to help lead the way and teach me as much as possible. Not before long, he had faith in me to write some of his segments for the Metromix spot in his EBlock—I would create graphics, write his scripts and even would go on-air with him from time to time. It was amazing.

I will never forget after two years of working at 9NEWS, we’d developed a friendship and great working relationship. We just ‘understood’ each other. One night we both got invited to attend a Calvin Klein underwear fashion show at the Cherry Creek Mall—so we loaded up our equipment and *insert sarcasm* begrudgingly went to cover the show. I just remember laughing and loving the night. The vibe in the air was miraculous. Not to mention being surrounded by really, really good looking people.

After three and a half years of working at 9NEWS and leading Metromix.com to be the No. 1 entertainment site in Denver, I left the station and became the PR Manager at Elitch Gardens. I didn’t stop working with Kirk once I left—in fact, I looked to him to help cover some of Elitch’s big events and he was always responsive and so willing to help me out.

Today, May 9, 2014 is a sad day for Denver. A sad day for Kirk. A sad day for me. And a sad day for his viewers and fans across Colorado. Kirk Montgomery is saying farewell to his 9NEWS-KUSA viewers in the 4 p.m. newscast and will be heading to WILX in Lansing, Michigan to anchor. I will be watching the E-Block with tear-filled eyes. I know that we’ll still keep in touch via social media, e-mail and a quick phone call—but to not know that I can reach out and work with him again on the PR side of things for Colorado Media Network breaks my heart. It figures, right when I launch my very own full-service Marketing and PR firm, one of my favorite friends and media member is leaving.

This morning I reached out to Kirk to see if he could give me a list of his favorite things about Colorado before he signs off on 9NEWS. Within minutes he sent me his list. That just proved to me that he looks to me as a friend and colleague still, which means the world.

Without further ado, here’s what Kirk sent to me of all his most cherished things about living in Colorado:

10. Red Rocks Amphitheatre

9. Sam’s No. 3

8. 16th Street Mall

7. Pearl Street in Boulder

6. Aurora Fox Theatre

5. The Paramount

4. Lannie’s Clocktower Cabaret

3. Creede Reparatory Theatre

2. Denver Center for Performing Arts

1. The People. I love the people in Colorado so much.

With that, I want to say: Thank you, Kirk. Thank you for helping me when I was so young at 9NEWS. Thank you for the many laughs we shared in the newsroom. Thanks for the amazing memories as we covered the DNC together, many fashions shows, events and all sorts of great entertainment stories along the way. Thank you for keeping in touch with me after I left the station. And thank you for being so sincere and always telling me what was on your mind and in your heart. I will miss you greatly, my friend. Best of luck to you in Michigan!

Your friend,

Erica Boniface
Owner, Colorado Media Network LLC

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Get to Know: Denise Plante from KOSI 101.1, "Colorado and Company" on 9NEWS

5/8/2014

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We're tired just thinking about Denise Plante. She currently has two phenomenal jobs--she's the weekday morning radio host for "Murphy & Denise" on KOSI 101.1 FM. Then after she hangs up the mike in the radio studio, she drives from the Denver Tech Center to 9NEWS to host "Colorado and Company." But that's not it. She's also a wife and mother of two boys.

After her work is done, she is always on the clock. You may spot her around town emceeing various charity events or taking her sons to a baseball game. The woman doesn't stop.

We're happy to highlight her as our "Get to Know" Colorado celebrity this week since Mother's Day is just a few days away. Below are 15 facts so you know the woman you hear in the mornings on KOSI 101 and see on TV for "Colorado and Company."

Denise Plante jumping a hurdle in a meet

1. I started in radio when I was just 19 years old.

2. I also met my husband Michael Plante when I was 19…and married at 23. We have been together almost 23 years.

3. I am a mom of two boys that I'm crazy about. I thought I was going to have a girl, so I saved my Barbies and they are in original boxes...most unopened. One day, their daughters (my grandbabies!) will love me!

4. I was a 5-time state champion in track and cross country. Hurdles were my "thang.”

5. I started in TV by hosting commercials, couple of guest host stints on MTV and then went full-time when I landed “Colorado and Company” nine years ago on 9NEWS-KUSA.

6. Dreux DeMack, the executive producer of “Colorado & Company,” and I are the only ones from the 'original' crew when the show launched over nine years ago.

7. I wake up each morning at 2:45 a.m. to get ready for the KOSI 101.1 morning show with Murphy Huston. I have been hosting “Murphy & Denise” for over eight years now. I leave KOSI no later than 9:15 a.m. to make it to “Colorado and Company” by 9:40 a.m. and go live at 10 a.m. each day.

8. I recently bought my dream car from my mom and dad. It's the same car Halle Berry drove in "James Bond," but it's black. It's a 2003 Convertible Thunderbird. It means so much to me, because it was my parent’s car. I named the car 'Jenny' after my mom. It will always be in my family.

9. Love being a mom of two boys. I was a tomboy growing up, so I love to ride dirt bikes, fish and play sports. Only hang up, I have to wear gloss or lipstick! Even when I ran competitively, I had to be dolled up...silly, I know!

10. My family loves to antique shop and find thrift stores when we travel. You never know what you will find.

11. I'm fascinated by Audrey Hepburn, Lucille Ball and Dolly Parton. I love style and grace, but also LOVE to laugh!

12. You might find me at a karaoke spot singing ‘80s tunes. Once someone asked me, "Hey, aren't you that lady from 9NEWS?" I said, "Yep, I'm Adele Arakawa...nice to meet you!" Adele knows the story and laughs :)

13. I went to a Tupperware party and came home with a salsa maker and a dog. "Jingles" was looking for a new home at four months old.

14. I found a pony in the middle of the street in my neighborhood in California. I rode the pony home bareback with no reigns. I asked my mom, "Can I keep it?" She told me ‘no’ and we found the rightful owner where the pony escaped.

15. I LOVE what I do, but would be thrilled to own my own business one day.

Being in both TV and radio, it was important for us to ask Denise what she looks for when PR professionals pitch her stories for both media platforms. Her answer? "The most important for each, catch my attention and quick! I get soooo many e-mails a day for both gigs, so it's important to get and keep my attention that will benefit or entertain the audience."

Hire Colorado Media Network LLC and we'll show you how to catch Denise's attention--and many other members of the media to get your name out there. Fill out the quick form below and one of our professionals will get back to you immediately:

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Brooke Thacker: Top 5 Public Speaking Mistakes

5/6/2014

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Brooke Thacker was a part of two of the most dominate television stations in the country; WSAZ NewsChannel3 in Huntington, West Virginia and 9NEWS KUSA in Denver, Colorado. She teaches clients to be confident on camera, and how to deliver their message clearly and effectively.

HIRE BROOKE TODAY.

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Get to Know: Aristea Brady from FOX31-KDVR

5/4/2014

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Exciting news this week, Colorado! In case you haven’t heard—the amazingly talented Aristea Brady is BACK in Denver and ready to rock the anchor desk weeknights for FOX31-KDVR for their 10 p.m. newscast.

Aristea’s lovely face may look familiar to you avid Coloradans: She was a reporter and weekend morning anchor for 9NEWS-KUSA a few years ago. Then she left 9NEWS and moved to Minnesota where she was a reporter/anchor for WCCO-TV in Minneapolis.

She has many fabulous ties to Colorado as well (she was born and raised here after all)…including her TV buddies. One of her best friends is 9NEWS’ anchor/reporter Corey Rose, who we featured for last week’s “Get to Know” celebrity.

Okay, enough chit chat--it's time to get to know Aristea Brady with 15 fabulous facts about her:

1. If I could travel to any place in the world right at this moment, it’d be Disney World!! (Epcot, more specifically).

2. I spent all my summers in the western slope of Craig, Colorado on my extended family’s sheep and cattle ranch. We still go back multiple times a year!

3. While I grew up in a Greek-speaking household, I actually speak French better than I speak Greek.

4. I’m an avid country line dancer. Garth Brooks and George Strait are my favorite!

5. I love doing voice impressions and accents—British is my favorite.

6. I give almost everyone I know a nickname. More often than not, they stick!

7. Zumba is my favorite workout—no questions asked.

Corey Rose (left) and Aristea Brady (right)

8. I was arm wrestling champion at a high school of 4,000 students. True story.

9. My favorite hobby is interior decorating. I’m constantly re-modeling!

10. I’m obsessed with elephants. I collect them. I even have elephant salt and pepper shakers.

11. One of my favorite quotes is “Bite off more than you can chew and then chew like heck!”

12. My favorite charity is the “Make a Wish Foundation,” and I’ve served as a past ambassador.

13. I have a fascination with Southern women and their hospitality. They have a way of making everything look charming yet effortless. This was born after my first TV stint in Lexington, Kentucky.

14. My name is Ancient Greek and it means the “pinnacle moment in battle.” How’s that for “a lot to live up to”?

15. I recently won a “Dancing with the Stars” competition in Minneapolis, Minnesota and raised just short of $30,000 for breast cancer.

Why I like working in Denver: It’s my home! I’m a born and raised Denver gal with a deep love for the orange and blue. I cherish my position to tell stories to the community I know and love most.

Why Denver is different from other markets where I’ve worked: As Denverites, we have a unique appreciation for the outdoor beauty that surrounds us. We don’t take our countless days of sunshine or our Rocky Mountaintops for granted in the 5280. That’s universal. What’s unique is the diversity our city offers. There’s something for everyone: a sports Mecca, a place for ranchers to call home and a rock climbers’ paradise.

Watch Aristea Brady weeknights on Fox31 at 10 p.m. You can also follow her on Twitter @AristeaBrady.

The staff at Colorado Media Network LLC worked with Aristea Brady during her tenure at 9NEWS. Take it from us: She's the real deal. Smart, charming and great at her job. Welcome back to the Mile High City, Aristea!

About Colorado Media Network LLC: We're a full-service digital, marketing and public relations firm with a wealth of experience working with some of the largest and most prominent media organizations and businesses in the state. Does your business need help with PR? Let's talk and grow your business today.

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Effective Marketing: Colorado Rockies Jersey Day

5/2/2014

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Want to discuss effective marketing? Today, the Colorado Rockies, in tandem with the six other baseball markets are having the first National Jersey Day! They created a promotional campaign that has Colorado buzzin’—and what seems like every TV reporter and anchor Tweeting a picture of themselves in their Rockies jerseys.

The plan? For National Jersey Day, the Rockies Store is giving away two free tickets to anyone who buys a Rockies jersey today.

The Rockies Store was smart. They took a current event and spun it to benefit them locally. They took National Jersey Day and made it about them—which seems to be working out and chances are, their jersey sales will probably increase today. What can we say? People love free stuff...and apparently that includes TV news anchor! Even if that means they buy a $60 jersey for two $20 tickets.

That, folks, is effective marketing through and through. Your business can do something similar as well. Media outlets love it when there’s a national story or something huge happening on a bigger scale and some business localizes it with a fun spin.

You’ll see what we mean with all the TV stations and their personalities’ Tweets below:

Today is National Jersey Day in the MLB! Show us your pictures in your #Rockies jerseys using #BeOn9 #9newsmornings pic.twitter.com/Ja71Qj9K0e
— 9NEWS Denver (@9NEWS) May 2, 2014

#RockiesJerseyDay today! Buy a jersey at any Dugout store, get 2 tix to tonight's game! Here's mine! ⚾️⚾️⚾️ pic.twitter.com/8ebDO3XePX
— Lauren Whitney (@LaurenCBS4) May 2, 2014

It's #JerseyDay! Go @Rockies! @JenniferBroome @GoodDayCO @KDVR ⚾️ pic.twitter.com/OfMYJfuAQ6
— Brooke Wagner (@BrookeWagnerTV) May 2, 2014

Yay yay yay!Happy Friday all!

Want to create a successful marketing plan like the Colorado Rockies Store did? Hire Colorado Media Network LLC and we'll produce many marketing strategies to help get your brand, business and name out there to the masses.

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Get to Know: Steffan Tubbs from 850KOA, Colorado Public Television

Hey there. Don't be shy, hire us today (we're pretty awesome)

Growing Your Twitter Following for Business

Social Media is our bag, baby!

Get to Know: Joanne Davidson, society editor at The Denver Post

Don't be shy. Hire us today.

Social Media Tips: Best/Worst Times to Post

Boom. It's time to grow your business. Hire us today.

Get to Know: Kevin Torres from 9NEWS-KUSA

Hey! Let's grow your business.

Kirk Montgomery: Colorado Top 10 List

Get to Know: Denise Plante from KOSI 101.1, "Colorado and Company" on 9NEWS

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Brooke Thacker: Top 5 Public Speaking Mistakes

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